Weekend Wrap 8 – Google Slams EMDs, CTA Wisdom, LinkedIn Infographic

In this Weekend Wrap we’ve got more Google changes guaranteed to upset some Webmasters, valued link building  information on how to recover from Panda and Penguin updates, how to run an SEO audit using Google Webmaster Tools and a cool infographic that shows why content marketing is the new branding… and lots more!

Enjoy the posts…

This week’s photo – the magnficient very showy Hippeastrum that graces us with it’s beauty year after year.

Midge's Hippeastrum

SEO / Search Engine Optimisation

Google’s EMD Algo Update – Early Data

Finally… Google addresses the common search engine hack of buying an Exact Match Domain and using it to rank a poor quality website. There will be some pretty angry SEOs and affiliates out there who have been relying on this dubious technique.

How to Make Your Ecommerce Site Link Worthy

How do you get links to an ecommerce site if your products aren’t very exciting? This comprehensive post outlines some mistakes sites are making and gives tips on how to attract those valued links.

Finally: An Easy-to-Understand Link Building Plan to Help You Recover from Penguin and Panda 

Was your website hit by Google’s Panda or Penguin updates? Neil Patel from Kissmetrics and QuickSprout outlines a few valuable strategies to help you recover your ranking and your website traffic..

Technical SEO Audit with Google Webmaster Tools

Very useful post on how to run an SEO site audit using Google Webmaster Tools. This step by step tutorial is worth tucking away for future reference. Comprehensive stuff!
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