So much insightful information this week it was hard to choose – but we think we selected some of the very best.
Starting off with a 2012 review of all Google updates which will definitely inform and a WordPress theme change SEO check list which is invaluable.
If you are a small business owner looking for a link building strategy that works – you can read it here. Also an epic post you will want to tuck away and read over and over again from Jason Acidre – it’s everything you need to know about inbound strategy and is a fantastic resource.
Our light-hearted post this week gets stuck into social media experts – it’s very amusing and we also feature a post from one of our favourite bloggers Mark Schaefer – he shares his wisdom on great titles for blogposts – always valuable and interesting.
Photo this week – Okiroto Stream, Muriwai Beach.
SEO / Search Engine Optimisation
There is always a ton of stuff around link building when you are a big industry player like Kissmetrics or SEOmoz but often these tactics just do not work for a small business. A small local business is unlikely to have the budget, time resources or social reach for a combination of epic content, infographics and linkable, shareable content that goes viral. This post gets real about what works for the little guys.
Social Media / Content Marketing
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Til next time
Midge Hand is a Co-founder and Director of High Profile Enterprises. Midge is one of only around 50 Copyblogger Media Certified Content Marketers and is the only one in New Zealand. When away from the demands of running High Profile Enterprises, Midge enjoys time with family, cooking for friends, Pilates and paddle boarding. This year her new challenge is to learn to play the melodica.