Well, here we are after an incredible month. We’ve moved on from being in a strict Alert Level 4 into Alert Level 3. And, fingers crossed, soon to be sitting in Alert Level 2.
What a whirlwind of a month New Zealanders have all had.
We’ve seen many people get creative with how to keep occupied during Alert Level 4. Then with a little more freedom in Alert Level 3 – we’ve seen some of us return to work. Some have even managed to get a much missed coffee from the local café, although not in the usual way!
While it has been stressful for many, it has also been a great time for the businesses we work with to use this downtime to engage with their clients and focus on their online presence. With many people still at home during Level 3, many of us have been using the internet far more than we normally would engaging with a wide range of content from all over the world. It’s been a good opportunity for many businesses to create engaging content and reach out to and engage with many people across the realm of the internet.
An introduction to the principles of being Regenerative – Āta Regenerative
Āta Regenerative has been established from the ground up to provide farmers with the tools and expertise to embrace and convert to a regenerative agriculture model.
It’s all about changing a behaviour and the way we view the world’s resources.
This post is all about the failed approach of treating the planet, people, and organisations as a machine. How combined they have created significant unintended consequences and a tremendous cost to our environment.
If you’d like to discover more about what Regenerative means and what tools you could apply to your agricultural business you can read the post here.
Smaller Agencies are a Safer Bet for Larger Clients – TrinityP3
Darren Woolley leads a team of global marketing management consultants in his company, TrinityP3. TrinityP3 has a well-earned reputation for innovation and in strategic management of marketing and agencies. Darren and his team share regular insights on their website’s blog page which we then edit, optimise and promote for them.
This post is all about how working with smaller agencies, is actually beneficial for larger companies. Have you ever told yourself “massive companies only work with massive marketing agencies”? Big companies are working with smaller marketing agencies. Right now. On an increasing basis.
Want to know more about how working with a smaller agency is going to benefit your business then you should read the article here.
How the biggest names in fashion are helping fight coronavirus – immago
immago is a company with strong roots in the fashion industry and operates globally. With over 50 year’s experience behind them, immago companies have supplied label and packaging solutions to the apparel industry and beyond making them a key part of the global fashion industry.
This month’s highlighted post is all about how some big names in the fashion industry are helping fight Covid-19. It’s insightful and inspiring to see how many of these big names are putting their money where their mouth is. You can find out more here about which big players in the fashion industry have helped.
3 Reasons to eat more avocados supported by scientific research -Olivado
From humble beginnings in Northland, New Zealand to having their oils enjoyed around the world, Olivado was the worlds first and is now the largest producer of the world’s best avocado oil.
This is a great article to read if you are wanting to know why avocados are not only delicious but 3 scientifically supported reasons why they are good for you (and you should add them to your diet asap)! You might find something you didn’t know about avocados. You can read the post here.
How a smart home can keep everyone happy during lockdown – DesignerAV
Derek Crane is one of New Zealand’s leading experts in home automation and the owner of DesignerAV. They are at the top of the game when bringing smart technology into your home.
With a lot of people working and managing kids and more from home, this post highlights some important ways a smart home can help. Managing from home has highlighted how dependent we are on technology. If you are thinking about introducing a smart home system you can read more here.
Covid-19 Wage Subsidy: Making sense of it with a simple breakdown– Legacy Accountants
The team at Legacy Accountants is all about providing quality accounting and business services and are an all-round great bunch of people. They are proactive and responsive – focusing on eliminating problems before they appear, rather than responding to them after they happen.
It has been a very stressful month for many of us so this post has helped many businesses find out information about the wage subsidy. If you haven’t applied or have questions you can find the post here.
Get to know Mike Adams, Head of Story-Powered Sales – Ancedote
From the moment Anecdote started life in 2004, their purpose was to help restore humanity to the workplace. They have launched several successful story based training programs. Their programs focus on helping people become better storytellers and in effect better salespeople.
To learn more about the great initiatives that Anecdote has taken, and even more about the great people behind it you can read more here.
What the Rapid team do as a Covid-19 essential service – Rapid Facilities
High praises to our essential workers and the team at Rapid Facilities who are right there at the forefront looking after food safety. Rapid’s specialised divisions address all concerns relating to industrial and commercial premises. Whatever the industry and whatever the job, Rapid offers teams of highly trained, efficient, and safety-conscious professionals who will get the job done right, first time.
You can find out more about what it means to be an essential worker through Alert Level 4 and you can read more about why their role is so important here.
4 reasons why investing in residential solar panels will benefit you – Bright Earth Solar
Want to know all about residential solar energy systems? The team at Bright Earth Solar are the people you should contact! To give their clients the very best service they can, Bright Earth Solar have put together a team of highly qualified and experienced technicians, who can handle any job, no matter what the size.
If you’re interested in solar energy and what some benefits are of having a system installed you can read more in this informative post here.
A climate-friendly heat pump will beat the upcoming winter chills – Flocon
Flocon are air conditioning and heat pump experts. They have aligned themselves with the trusted brand Mitsubishi, because they know these are the best heat pumps on the market today. Flocon has established itself as a competent and competitive business with more than 96 years of experience between its team.
This highlighted post from Flocon discusses how heat pumps are climate-friendly. They are a great choice of heating throughout the upcoming winter months, with the added benefit of reducing the effects of climate change. Read more about why here.
Everything you need to know about liquid rubber – Cohe
Cohe (pronounced ‘co-he’ short for ‘Cohesion’) are suppliers of innovative construction products. Their products allow for a quick, efficient, environmentally friendly, and cost-effective repair, for both DIY and commercial applications.
This month’s blog post is all about Liquid Rubber, a staple product used in construction and DIY. Find out all the information you need to know about Liquid Rubber and its uses here.
A new advanced denture services technology that works during Covid-19 – Wellington Dentures
The team at Wellington Dentures are the industry leaders in new and replacement dentures. They also work with dental implant dentures, partial dentures, urgent denture repairs, and a whole lot more.
Ever needed to get dentures? How about from the comfort of your own home? Read here, about how Wellington Dentures have created a revolutionary new service where you don’t need to leave home to get replacement dentures.
Have you considered using second hand racking? – Pallet Racking Solutions
The people at Pallet Racking Solutions are a proudly New Zealand owned and operated company providing complete storage solutions for businesses nationwide. Not only do they create, make, and install storage solutions but they also have a range of second-hand products available.
If you’ve been considering different kinds of storage solutions for your company, or looking at using second hand racking you can find all the information you need in their blog post here.
Again, thank you to all our clients!
With New Zealand sitting in Alert Level 3 and Alert Level 2 on the horizon, it is an important time for businesses. Most of us will be starting, if we haven’t already, to return to a somewhat normal workday. We have been fortunate to be able to work right through as the majority of our work is already done remotely.
It has been a good opportunity to reflect over the last few weeks and to consider how our businesses can adjust to the increased importance of having a sound online presence and using technology to improve business results. Having quality content that is engaging is a great way for businesses to open their doors to potential customers or clients. Now is a great opportunity to engage with your customers, to build trust and to offer insights and value.
If you are wondering how you can increase your online presence, meet and inform new clients then that’s our speciality – we are here to help!
If you’d like to find out how your business can benefit from an optimised online presence give us a call to see how what solutions we can offer you.
Take care everyone and stay safe.
Mady has joined the HPE team with a background in all areas of writing. She has had experience writing for print, social media, web pages as well as working as a ghost writer. Mady looks after optimisation and promotion as well as content creation.