Mike Morgan works with innovative businesses in New Zealand and Australia developing custom web marketing strategies integrating SEO, Content Marketing and Social Media. Mike has been featured in 41 Rising Stars of SEO and Top 100 Most Followed SEO Experts on Twitter and has his opinions on SEO and Content Marketing published on a range of global content marketing blogs.
When SEO companies go bad! After you have read this post please share it with anyone who currently employs a company to do search engine optimisation for their business website. What is outlined in this post could have a major negative impact on the future of their website and their online...
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It has been a year now since the infamous Google Panda update was covertly rolled out. Now is probably a good time to do a bit of analysis on whether it has achieved what it set out to do. How has Panda altered the way people approach search engine optimization? Did it succeed...
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Got your attention? Good! There is ONE single factor in your inbound marketing efforts which, if you get it wrong you can forget about success for your website or business in the Internet world. A quick explanation first: What is inbound marketing? Inbound marketing is a phrase originally used by Hubspot (Love Hubspot!) to describe a...
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It seems a large number of New Zealand and Australian businesses are seeking answers to search engine ranking difficulties between the two countries. In a previous post "The Great Geographic Divide - Google Splits New Zealand And Australia" I talked about geographic modifiers and how many businesses are unaware of how...
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