Most organisations now realise that SEO is a hugely important element of any marketing strategy. SEO dictates the level of visibility of your brand and is an inextricable part of any content marketing strategy. So how do you ensure that your websites tick all the right boxes? How do you make sure that...
Read More
Welcome to our first edition of 'The Wrap' (formerly called 'The Weekend Wrap'). 'The Wrap' is a series of the very best and most recent posts on inbound marketing from around the globe, collected to provide you with the most relevant and up to date information for your business. In this edition of...
Read More
The Penguin: 'Please, don't hurt me! I didn't mean it!' It wasn’t all that long ago when getting as many links as possible pointing back to your site was top priority and it didn’t really matter too much where those backlinks were coming from. The goal of course was to position...
Read More
This post is a comprehensive case study that details a project which High Profile Enterprises has been working on since early 2011. It details not only website growth but also increased revenue and gives a full blow by blow account of each element of the full strategy. It was first...
Read More
Boom! Matt Cutts from Google drops a bomb that shifts the SEO world on its axis! How does this affect your web marketing strategy? And that's just the beginning - this roundup of the best from the web includes my nomination for the content marketing "post of the year" to date, as...
Read More